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Veruschka for Jun Ropé (1973) [N/A]

Release Date:
December 1, 1973

Original Title:
Veruschka for Jun Ropé

Alternate Titles:
Veruschka for Jun Ropé, hair by Ara Gallant, makeup by Way Bandy, styling by J. Butler, wardrobe by Giorgio di Sant'Angelo and Ara Gallant

Production Countries:
Japan

Ratings / Certifications:
 N/A

Runtime: 1

Overview from TheMovieDB

Avedon's commercial advertisement for the Japanese womenswear brand Jun Ropé features an innovative and unexpected approach to the genre that reflects the famed photographer's exceptional signature style. Opening onto a behind-the-scenes look at a photo shoot, the camera follows the supermodel Veruschka as she transforms from a suit-clad, mustached character in drag to an unabashedly glamorous fashion icon dressed in a designer gown and posing for Avedon himself. While initially produced for a commercial client with the leading industry talents of the day, the video underscores the artist’s savvy understanding of the performative—and ultimately flexible—nature of social constructions of gender, femininity, and the self.

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Performers

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Production

Director:
Richard Avedon

Hairstylist:
Ara Gallant

Makeup Artist:
Way Bandy

Other:
J. Butler

Wardrobe Designer:
Ara Gallant
Giorgio di Sant'Angelo

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